Make Money from Empty Ad Spaces in AdSense

When you use AdSense on your website, sometimes no ad shows up in a space, leaving it blank. This is called an “unfilled ad space.” You don’t earn anything from these empty spaces, which means you lose potential income.

To help you earn more, AdSense is testing new ways to fill these empty ad spaces automatically.

What Is AdSense Trying?

✅ Show helpful, relevant suggestions related to your page inside empty ad spaces.
For example, if your page is about baking, the empty space may show suggestions like flour, cake tins, or baking tips.
If a user clicks one, AdSense will show relevant ads inside a popup, helping you earn money.

✅ Improve ad targeting in the future, so you get more relevant ads and higher earnings.

What Do You Need to Do?

✅ Nothing!
AdSense will turn on this feature automatically for all publishers within the next 30 days.

How to Turn It Off

If you don’t want AdSense to use this feature on your site, follow these steps:

1️⃣ Sign in to your AdSense account.
2️⃣ Click Brand safety.
3️⃣ Click Content, then Blocking controls.
4️⃣ Click Manage Ad serving.
5️⃣ In the “Display ads” section, turn off “Fill empty in-page ads.”

Why Is This Good?

• You earn from spaces that were empty before.
• You keep your site clean with relevant suggestions instead of blank areas.
• You improve long-term ad targeting and earnings.

If you use AdSense, this is a simple way to increase your site’s revenue without doing extra work. Let the feature run and watch how your earnings improve over time!